Consumers and governments demand more and more information and companies have to work more and more efficiently. Data on product safety and sustainable production of fresh produce – such as fruit and vegetables (AGF), bread, dairy, fish, and meat – is also becoming increasingly important. GS1 member organisations help companies meet these information needs for an efficient and transparent supply chain in which all parties are attuned to each other and can cooperate.

GS1 in Europe supports its member organisations in projects aiming for traceability and transparency in agriculture enabling sustainable food supply chains and the increase