Both consumers and governments are demanding more and more information, so companies have to work with greater efficiency.

Data on product safety and sustainable production of fresh produce – such as fruit and vegetables (AGF), bread, dairy, fish, and meat – is also becoming increasingly significant. 

GS1 Member Organisations help companies meet these information needs for an efficient and transparent supply chain, in which all parties are attuned to each other and can cooperate.

GS1 in Europe supports its Member Organisations in projects aiming for traceability and transparency in agriculture, enabling sustainable food supply chains and the increase of food safety.